- December 11, 2008
- Posted by: admin
- Categories: Blog, Business Dynamics
Which strategy do you adopt while selling services?
Do you believe in ‘pushing’ (cold calls, invites, introductions, speeches on value, asking for business) your service, or do you ‘pull’ your clientele to you- creating situations wherein they show interest in your business prior to you making a pitch, even.
Please state your mode of thought (‘push’ or ‘pull’, or a mixture of both) with rationale – keeping in mind that you’re marketing a service, and not a product.
Hopefully, the best approach in this discussion shall get what it deserves – business 🙂