It’s not another buzzword. Enterprise applications are actually becoming widely adapted to SOA principles as a solid foundation. SOA that started out as a basic middleware technology for linking loosely coupled software components has faster than anticipated grown to become a key enabler of many of today’s hottest technologies.

We know how important “Good Data” is in this world of ever-growing Big Data. This has given rise to a new dimension to the information flow across industries. If we look at the healthcare industry, patients have become willing to trade their privacy for easy access to their medical information – another hint to the ever discerning and enlightened consumer – the impatient patient. Let’s see where the healthcare industry stands with the other industries right now.

Powered by the voice of customer measurement, predictive analytics and a proven methodology, the new Customer Experience Platforms should provide unparalleled visibility into the multichannel customer experience. A lot of work is to be done, because by the looks of the rising expectation bar, only sky’s the limit.

Ephlus’s CXCloud is that complete solution – a single product suite providing Big data, real-time, in-memory analytics | Real-time monitoring & dashboard | Integration with backend ERPs and mobile, social, location-based and in-venue touch-points.