Scared of being tracked and gaining a better buying experience from the best brands out there? Do you absolutely despise change and human advancement? Go shut the feature off in the settings on the phone. Apple always provides a way to opt out with technology like the the iBeacon.
iBeacons is actually Apple’s BLE (Bluetooth Low Energy) beacon service. A beacon in and of itself is just a broadcasted signal that other BLE devices can pick up. What’s included in that transmission is a list of services provided by that BLE device. One of those advertised services could be Apple’s iBeacons.
As part of a new agreement, Nokia will adopt Windows Phone as its choice smartphone platform, and Bing will become the default search engine on all of Nokia’s phones! This is the hottest news in the tech industry. This is a bold move by Nokia which is still the market leader in mobile hardware but being outclassed by Android and iPhone in the smartphone arena. Samsung on the other hand is working hand in hand with Google to sit on top of the Androidmarket.
The question is why Nokia chose to go for Windows over Android? I think there could be several answers to this question. The one that comes first to the mind is the enemy of my enemy is my friend. Nokia’s growth is falling in hardware sales and Windows is finding it difficult to maintain its market share. This gets more interesting with Apple’s obstructive strategy towards supporting other OS or Apps. HTC is on a speed boat too and trying to tackle Samsung! Blackberry however is getting squeezed like
never before and is taking its last breaths with the help of BB services.
Coming back to the question, what can Nokia do with Windows which it wasn’t able to achieve with the Symbian OS? What other rational options did Nokia have and what flaws do you see with respect to its current alliance with Microsoft? Did it just happen cuz the current CEO of Nokia has previously led Microsoft and getting both managements strategically aligned was easier? If Nokia and Windows succeed to outclass Android, will the entire hardware vendor market fall which are surviving on Android OS products? Please share.
SEO stands for Search Engine Optimization is purely a dynamic and malleable curriculum that requires a lot of flexibility and agility. It is a process of empowering the distinction and perceptibility of a web page among the whole network of web pages and web sites. This can be assisted as a consultant who can optimize projects on behalf of the clients.
The necessity of SEO has emerged lately, according to a study, 68% of the total searchers go only through the first page, and more likely the others don’t go beyond the third page. So for being among the top 30 searches, inevitably requires a lot of intellect.
The origin of SEO was dated back in mid 1990’s when Webmaster and the content provider had started their sites to be optimized. This process of optimization involved the submission of web address to the search engine, which in return dispatches spiders to navigate and pinpoint the given page. Then those spiders collect links to other pages and return the page that is to be indexed. The search engine then starts downloading and simultaneously stores the pages.
Then later in the year 2005 AirWeb, an annual conference was conducted to converse on the very obvious issue of search optimization.
Now at present there are different techniques involved in SEO that may include meta tagging, adaptability of keywords, designing of complex and multifarious searching algorithms, indexing, back linking, assorted targeting of images and texts, PPC(paying per click) etc.
SEO has a great impact on one’s business and companies are spending a vigorous amount on this vicinity, as it opens the gateway for the consumers to establish well in the market and to stand one in a MILLION.
Facebook recently updated and incorporated several changes to its social network. On the surface these changes seem to be more of the UI but when you closely go through the Edit Profile area you will come across some extremely uncomfortable questions that a smart person would never answer. Facebook is now acting like a curious and annoying child..lol
The new profile now asks you questions like where did you work, on what project and it also allows you to tag the friends you have added on Facebook-on that particular project. Similar questions in the activity area, for example if I have entered ‘clubbing’ as an activity, Facebook would want to know with who along a short description. More information leads to more data therefore more targeted marketing and data selling(which I am sure Facebook does). A lot of people would argue that being a user you can opt out to enter such detailed information and that you cannot blame Facebook, but for unaware and less knowledgeable users isn’t there a need of public privacy protection and monitoring cell to limit the information hunger of the social networking sites, and protect the users from this invasion.
Another significant aspect of the new Facebook update includes extremely low visibility of the Facebook Applications except those owned by Facebook. Therefore Facebook has shrewdly and strategically first provided high visibility to open Applications and developers and as soon as it reached the planned user and time on site target to be attained from those applications, it has suddenly vanished the visibility of external applications to monopolistically re-gain the complete ownership of data with no sharing. As gradually the external applications will have a drop in number of users, Facebook can raise its advertising and data prices. Also note that during the process of ‘un-applicating’ itself, Facebook gained user support as users started getting annoyed by regular updates and feeds from the applications(which could have been controlled by Facebook).
What are your thoughts on this matter?
Google is near a deal to acquire Groupon, the pioneering online discounter, for as much as $6 billion, people with direct knowledge of the matter told DealBook on Monday. A deal, in the $5 billion to $6 billion range, could be struck as soon as this week, these people said, cautioning that the talks could still fall apart. The deal would also be Google’s boldest foray in local business online advertising, a large and untapped market it has been trying to get into, most recently.
The Groupon deal offers 50 to 90 percent off retail goods and services, via restaurant certificates to skydiving lessons. It has grown beyond local merchants to encompass retailers like Gap and other large producers, which offered a nationwide deal this summer. On the day of the Gap promotion, Groupon sold 440,000 units and generated $11 million in revenue.
Groupon’s success has helped turn the company into a cash-generating machine, signing up more than 12 million registered users and reaping more than $350 million in estimated annual revenue.
An other opinion says that Groupon is sheltering itself by offering the acquisition to Google so it can face rivals like Yahoo and Facebook in future.
People argue that M&A adds no value and this is one of those cases. M&A adds value to companies with strong and preditable cash flows and business models. Both Tech and Healthcare M&A is questionable and oftentimes results in little to no value-add. However we know that Google is no-ordinary organization and an acquisition by Google must have been done after several marketing researches and financial studies.
Do you think that Google is acquiring Groupon to kill competiton or capture an untapped market? How do you think it will benefit Google and do you think this bid is inflated?
Mobile apps are all the rage. More than a half-million apps are downloaded every single hour, and the average smartphone user has 22 apps. But the future is cloudy if you are trying to be a leader in the mobile paradigm via an app. According to a research after six months, only 1 of those original 22 apps is still in use. On top of that, a debate is raging as to whether apps will survive a more sophisticated mobile browser fueled by HTML5.
Mobile Web browser may go beyond what apps can offer, thanks to HTML5 (the next evolution of the markup language that supports almost every website in existence).
To expect typical mobile users to show much loyalty to more than a small handful of apps. But increasingly at least one of those must-use apps probably will be an HTML5-compatible mobile web browser. This means that the mobile web may be a more promising long-term strategy for anyone who wants to deliver mobile content, services, or experiences
What are your thoughts and how are you preparing yourself for this transition?
Companies, in the ‘historic’ days, based their supply chains on a simple formula: ‘Push in more and the supply is gonna make its own demand’. Today, supply has been deprived of this ‘demand-creating autonomy’. A lot of things along with higher availability are required to push up demands. Advertising, broadcasting, promoting and not to forget – twittering are some examples. Here, producers need to make more, stack up shelves and then wait till their makings get in the shopping carts.
However, if this model is turned upside down – the customer asks for a product, the company makes it and it is delivered – It becomes a demand-pull. Somewhat like a ‘dial-up’ pizza shop, where you can get the topping of your choice.
However, it seemed impossible for big companies to switch over to the demand-pull model, most of them were worried about drop in sales or high implementation costs. When Dell Inc. introduced the mass customization order processing systems, others followed. Since then, a large number of companies are giving preference to get customer orders first instead of piling up huge inventories.
However, getting orders is just a slice, making it fast and delivering it fast makes the whole cake. And to make this cake, companies require highly integrated business process workflows to keep their suppliers, distributors and customers at their tips – all at once.
This demand – pull model is not only helping companies reduce inventories, but also helps achieve high levels of customer satisfaction through responsiveness and flexibility. However, there are some drawbacks to going Rambo with ‘demand-pull’. Companies need to spend a fortune for a responsive – ad hoc system. Next is to persuade suppliers and distributors to join the ‘make-over’ – one of the most difficult matters to deal with.
What do you think –Is demand-pull applicable to every business model, or is there room for the supply-push strategy today? How can IT contribute towards automating both paradigms effectively, and efficient transition between them? Comments appreciated.
The simplicity of Scrum. The high visibility. The collaborative approach. The frequent delivery of product. All in all, Scrum really did transform the relationship between IT and the business units. And transformed our ability to deliver.
However general agile is more loose ended with less control and prone to unstable delivery and project management. What are your thoughts?